Course Introduction / How to Use KLAS

Social Media For Tourism (Lecture Video)

Facebook For Tourism

Twitter For Tourism

Online Reputation Management/Blogging for Tourism

Group Buying and Daily Deals Websites / TripAdvisor For Tourism

Mobile Technology For Tourism

Target Market / The Internet, Web 2.0 and The Tourism Industry / Organising Hosting For My Site / Registering a Domain Name

Web Strategy - Assessment and Components / Cost and Timings

Critical Components of Optimising a Website / Search Engines / Keywords

Pay Per Click / Setting Up A PPC Campaign With Google AdWords / Converting a Prospect into Guest / Bringing people to My Site with E-Marketing

Online Booking